Nike Air Max 95 OG 'Big Bubble - 7-Eleven'

Part of Nike’s highly celebrated homage to Japan’s vibrant konbini culture, the Nike Air Max 95 OG Big Bubble "7-Eleven" stands out as one of the most talked-about, headline-grabbing releases in modern Air Max history. Dropping alongside a Lawson-inspired counterpart, this pair translates the late-night snack run aesthetic straight onto Sergio Lozano’s iconic 1995 running silhouette.

The color story is an instant visual hit. Dressed in a Sail base with hairy, Light British Tan suede wrapping the toe box, heel, and eyelets—a clever nod to traditional brown paper grocery bags—the shoe’s layered side waves transition through a bold sequence of Gym Red, Sport Green, and Total Orange. Look closer inside, and you’ll find custom insoles featuring blurred graphics of stocked convenience store shelves, paired with dual-colored tongue branding and two-tone green-and-cream rope laces.

Underfoot, Nike equips this pair with the enlarged, four-window "Big Bubble" Air Max unit, accurately replicating the original 1995 spec for maximum plush impact absorption. Whether you're drawn to its unique story, its rare collector status, or its bold tri-color aesthetic, this release delivers a perfect mix of '90s nostalgia and modern street style.

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